Menu

Menu

Latest Insights from Napkyn

Latest Insights
from Napkyn

Latest Insights from Napkyn

At Napkyn, our seasoned team ensures that your MarTech and AdTech investments deliver maximum value, turning potential pitfalls into powerful insights.

At Napkyn, our seasoned team ensures that your MarTech and AdTech investments deliver maximum value, turning potential pitfalls into powerful insights.

At Napkyn, our seasoned team ensures that your MarTech and AdTech investments deliver maximum value, turning potential pitfalls into powerful insights.

Google Tag Manager Tag Diagnostics: Troubleshooting and Optimization Guide
Google Tag Manager Tag Diagnostics: Troubleshooting and Optimization Guide
Google Tag Manager Tag Diagnostics: Troubleshooting and Optimization Guide

Ricardo Cristofolini

Ricardo Cristofolini

Ricardo Cristofolini

Ricardo Cristofolini

Senior Implementation Specialist, Data Solutions

Senior Implementation Specialist, Data Solutions

Senior Implementation Specialist, Data Solutions

Author Role

Dec 11, 2024

Dec 11, 2024

Read More

Read More

Read More

November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates

Napkyn

Napkyn

Napkyn

Napkyn

Author Role

Dec 4, 2024

Dec 4, 2024

Read More

Read More

Read More

Server-Side Google Tag Manager Multi-Region vs Single-Region Deployment setup illustration
Server-Side Google Tag Manager Multi-Region vs Single-Region Deployment setup illustration
Server-Side Google Tag Manager Multi-Region vs Single-Region Deployment setup illustration
Server-Side Google Tag Manager Multi-Region vs Single-Region Deployment setup illustration
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment

Ketul Dave

Ketul Dave

Ketul Dave

Ketul Dave

Implementation Specialist

Implementation Specialist

Implementation Specialist

Author Role

Nov 27, 2024

Nov 27, 2024

Read More

Read More

Read More

How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery

Shreya Banker

Shreya Banker

Shreya Banker

Shreya Banker

Data Scientist

Data Scientist

Data Scientist

Author Role

Nov 20, 2024

Nov 20, 2024

Read More

Read More

Read More

Remarketing in a Privacy-Centric World
Remarketing in a Privacy-Centric World
Remarketing in a Privacy-Centric World

Jasmine Libert

Jasmine Libert

Jasmine Libert

Jasmine Libert

Head of Data Solutions

Head of Data Solutions

Head of Data Solutions

Author Role

Nov 13, 2024

Nov 13, 2024

Read More

Read More

Read More

October 2024 GA4 & GMP Updates
October 2024 GA4 & GMP Updates
October 2024 GA4 & GMP Updates

Napkyn

Napkyn

Napkyn

Napkyn

Author Role

Nov 1, 2024

Nov 1, 2024

Read More

Read More

Read More

Advanced UTM Attribution in GA4 Using BigQuery
Advanced UTM Attribution in GA4 Using BigQuery
Advanced UTM Attribution in GA4 Using BigQuery

Shreya Banker

Shreya Banker

Shreya Banker

Shreya Banker

Data Scientist

Data Scientist

Data Scientist

Author Role

Oct 30, 2024

Oct 30, 2024

Read More

Read More

Read More

The integration of AI into search engines
The integration of AI into search engines
The integration of AI into search engines
The integration of AI into search engines
How AI is Shaping Organic Search and Impacting Google Analytics 4 Attribution and Traffic
How AI is Shaping Organic Search and Impacting Google Analytics 4 Attribution and Traffic
How AI is Shaping Organic Search and Impacting Google Analytics 4 Attribution and Traffic

Monika Boldak

Monika Boldak

Monika Boldak

Monika Boldak

Associate Director, Marketing

Associate Director, Marketing

Associate Director, Marketing

Author Role

Oct 23, 2024

Oct 23, 2024

Read More

Read More

Read More

15 Common GA4 Attribution Challenges and How to Solve Them
15 Common GA4 Attribution Challenges and How to Solve Them
15 Common GA4 Attribution Challenges and How to Solve Them

Monika Boldak

Monika Boldak

Monika Boldak

Monika Boldak

Associate Director, Marketing

Associate Director, Marketing

Associate Director, Marketing

Author Role

Oct 16, 2024

Oct 16, 2024

Read More

Read More

Read More

Session-Level Attribution in GA4 with BigQuery: A Practical Guide
Session-Level Attribution in GA4 with BigQuery: A Practical Guide
Session-Level Attribution in GA4 with BigQuery: A Practical Guide
Session-Level Attribution in GA4 with BigQuery: A Practical Guide
Session-Level Attribution in GA4 with BigQuery: A Practical Guide
Session-Level Attribution in GA4 with BigQuery: A Practical Guide
Session-Level Attribution in GA4 with BigQuery: A Practical Guide

Shreya Banker

Shreya Banker

Shreya Banker

Shreya Banker

Data Scientist

Data Scientist

Data Scientist

Author Role

Oct 9, 2024

Oct 9, 2024

Read More

Read More

Read More

September 2024 GA4 & GMP Updates
September 2024 GA4 & GMP Updates
September 2024 GA4 & GMP Updates

Napkyn

Napkyn

Napkyn

Napkyn

Author Role

Oct 2, 2024

Oct 2, 2024

Read More

Read More

Read More

Don't Go Breaking My Data: Consent and Privacy Implications on Black Friday
Don't Go Breaking My Data: Consent and Privacy Implications on Black Friday
Don't Go Breaking My Data: Consent and Privacy Implications on Black Friday
Don't Go Breaking My Data: Consent and Privacy Implications on Black Friday
Don't Go Breaking My Data: Consent and Privacy Implications
Don't Go Breaking My Data: Consent and Privacy Implications
Don't Go Breaking My Data: Consent and Privacy Implications

Jasmine Libert

Jasmine Libert

Jasmine Libert

Jasmine Libert

Head of Data Solutions

Head of Data Solutions

Head of Data Solutions

Author Role

Sep 23, 2024

Sep 23, 2024

Read More

Read More

Read More

Overcoming Quota Constraints in Looker Studio Dashboards
Overcoming Quota Constraints in Looker Studio Dashboards
Overcoming Quota Constraints in Looker Studio Dashboards
Overcoming Quota Constraints in Looker Studio Dashboards
Looker Studio + GA4 Quotas: When Dashboards Go Dark
Looker Studio + GA4 Quotas: When Dashboards Go Dark
Looker Studio + GA4 Quotas: When Dashboards Go Dark

Jasmine Libert

Jasmine Libert

Jasmine Libert

Jasmine Libert

Head of Data Solutions

Head of Data Solutions

Head of Data Solutions

Author Role

Sep 18, 2024

Sep 18, 2024

Read More

Read More

Read More

August 2024 GA4 & GMP Updates
August 2024 GA4 & GMP Updates
August 2024 GA4 & GMP Updates

Napkyn

Napkyn

Napkyn

Napkyn

Author Role

Sep 4, 2024

Sep 4, 2024

Read More

Read More

Read More

Implementing Enhanced Conversions in Google Ads and GA4
Implementing Enhanced Conversions in Google Ads and GA4
Implementing Enhanced Conversions in Google Ads and GA4

Monika Boldak

Monika Boldak

Monika Boldak

Monika Boldak

Associate Director, Marketing

Associate Director, Marketing

Associate Director, Marketing

Author Role

Aug 29, 2024

Aug 29, 2024

Read More

Read More

Read More

Load More

Load More

Load More

Load More

Let's Unlock the Power of Data Together

Let's Unlock the Power of Data Together

Let's Unlock the Power of Data Together

Connect with us and start shaping your brand's tomorrow.

Connect with us and start shaping your brand's tomorrow.

Connect with us and start shaping your brand's tomorrow.

Sign Up For Our Newsletter

Sign Up For Our Newsletter

Sign Up For Our Newsletter

Sign Up For Our Newsletter

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com  

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com  

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com  

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com