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Latest Insights from Napkyn
Latest Insights
from Napkyn
Latest Insights from Napkyn
At Napkyn, our seasoned team ensures that your MarTech and AdTech investments deliver maximum value, turning potential pitfalls into powerful insights.
At Napkyn, our seasoned team ensures that your MarTech and AdTech investments deliver maximum value, turning potential pitfalls into powerful insights.
At Napkyn, our seasoned team ensures that your MarTech and AdTech investments deliver maximum value, turning potential pitfalls into powerful insights.
A Step-by-Step Guide on GA4 Channel Attribution
A Step-by-Step Guide on GA4 Channel Attribution
A Step-by-Step Guide on GA4 Channel Attribution
Lisa Ying
Lisa Ying
Lisa Ying
Lisa Ying
Manager, Data Solutions
Manager, Data Solutions
Manager, Data Solutions
Author Role
Mar 12, 2025
Mar 12, 2025
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BigQuery Querying Tips & Best Practices for Faster, Cost-Efficient Analysis
BigQuery Querying Tips & Best Practices for Faster, Cost-Efficient Analysis
BigQuery Querying Tips & Best Practices for Faster, Cost-Efficient Analysis
Shreya Banker
Shreya Banker
Shreya Banker
Shreya Banker
Author Role
Mar 7, 2025
Mar 7, 2025
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AI: Friend, Foe, or Fancy Buzzword?
AI: Friend, Foe, or Fancy Buzzword?
AI: Friend, Foe, or Fancy Buzzword?
Jasmine Libert
Jasmine Libert
Jasmine Libert
Jasmine Libert
Senior Vice President, Data Solutions
Senior Vice President, Data Solutions
Senior Vice President, Data Solutions
Author Role
Mar 5, 2025
Mar 5, 2025
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Google Consent Mode’s Impact on Marketing Platforms: What Advertisers Need to Know
Google Consent Mode’s Impact on Marketing Platforms: What Advertisers Need to Know
Google Consent Mode’s Impact on Marketing Platforms: What Advertisers Need to Know
Monika Boldak
Monika Boldak
Monika Boldak
Monika Boldak
Associate Director, Marketing
Associate Director, Marketing
Associate Director, Marketing
Author Role
Feb 26, 2025
Feb 26, 2025
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Consent Mode: Privacy-First Data Collection in Google Analytics
Consent Mode: Privacy-First Data Collection in Google Analytics
Consent Mode: Privacy-First Data Collection in Google Analytics
Jasmine Libert
Jasmine Libert
Jasmine Libert
Jasmine Libert
Senior Vice President, Data Solutions
Senior Vice President, Data Solutions
Senior Vice President, Data Solutions
Author Role
Feb 19, 2025
Feb 19, 2025
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How to Audit Google Analytics 4 (GA4): Common Issues and Their Impacts on Your Data
How to Audit Google Analytics 4 (GA4): Common Issues and Their Impacts on Your Data
How to Audit Google Analytics 4 (GA4): Common Issues and Their Impacts on Your Data
Hasan Alanam
Hasan Alanam
Hasan Alanam
Hasan Alanam
Manager, Data Solutions
Manager, Data Solutions
Manager, Data Solutions
Author Role
Feb 14, 2025
Feb 14, 2025
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Cookie Compliance Explained: Key Privacy Laws and Best Practices for Websites
Cookie Compliance Explained: Key Privacy Laws and Best Practices for Websites
Cookie Compliance Explained: Key Privacy Laws and Best Practices for Websites
Rob English
Rob English
Rob English
Rob English
Lead Product Specialist
Lead Product Specialist
Lead Product Specialist
Author Role
Feb 12, 2025
Feb 12, 2025
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Impact of Consent Mode on Reporting and Transaction Data in GA4
Impact of Consent Mode on Reporting and Transaction Data in GA4
Impact of Consent Mode on Reporting and Transaction Data in GA4
Trisha Patel
Trisha Patel
Trisha Patel
Trisha Patel
Senior Analyst, Data Solutions
Senior Analyst, Data Solutions
Senior Analyst, Data Solutions
Author Role
Feb 5, 2025
Feb 5, 2025
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Step-by-Step Guide to Implementing Google Consent Mode in Tealium iQ
Step-by-Step Guide to Implementing Google Consent Mode in Tealium iQ
Step-by-Step Guide to Implementing Google Consent Mode in Tealium iQ
Rob English
Rob English
Rob English
Rob English
Lead Implementation Specialist
Lead Implementation Specialist
Lead Implementation Specialist
Author Role
Jan 29, 2025
Jan 29, 2025
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Google Tag Manager Tag Diagnostics: Troubleshooting and Optimization Guide
Google Tag Manager Tag Diagnostics: Troubleshooting and Optimization Guide
Google Tag Manager Tag Diagnostics: Troubleshooting and Optimization Guide
Ricardo Cristofolini
Ricardo Cristofolini
Ricardo Cristofolini
Ricardo Cristofolini
Senior Implementation Specialist, Data Solutions
Senior Implementation Specialist, Data Solutions
Senior Implementation Specialist, Data Solutions
Author Role
Dec 11, 2024
Dec 11, 2024
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November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
November 2024 GA4 & GMP Updates
Napkyn
Napkyn
Napkyn
Napkyn
Author Role
Dec 4, 2024
Dec 4, 2024
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Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Server-Side Google Tag Manager: Multi-Region vs. Single-Region Deployment
Ketul Dave
Ketul Dave
Ketul Dave
Ketul Dave
Implementation Specialist
Implementation Specialist
Implementation Specialist
Author Role
Nov 27, 2024
Nov 27, 2024
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How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
How to Recreate the 'Page Value' Metric in GA4 with BigQuery
Shreya Banker
Shreya Banker
Shreya Banker
Shreya Banker
Data Scientist
Data Scientist
Data Scientist
Author Role
Nov 20, 2024
Nov 20, 2024
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Remarketing in a Privacy-Centric World
Remarketing in a Privacy-Centric World
Remarketing in a Privacy-Centric World
Jasmine Libert
Jasmine Libert
Jasmine Libert
Jasmine Libert
Senior Vice President, Data Solutions
Senior Vice President, Data Solutions
Senior Vice President, Data Solutions
Author Role
Nov 13, 2024
Nov 13, 2024
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October 2024 GA4 & GMP Updates
October 2024 GA4 & GMP Updates
October 2024 GA4 & GMP Updates
Napkyn
Napkyn
Napkyn
Napkyn
Author Role
Nov 1, 2024
Nov 1, 2024
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Let's Unlock the Power of Data Together
Let's Unlock the Power of Data Together
Let's Unlock the Power of Data Together
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Connect with us and start shaping your brand's tomorrow.
Connect with us and start shaping your brand's tomorrow.
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Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada
Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA
212-247-0800 | info@napkyn.com
Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada
Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA
212-247-0800 | info@napkyn.com
Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada
Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA
212-247-0800 | info@napkyn.com